Ben Brock’s article says it well. NPR stations are best equipped to do the best podcasting work, with professional voice journalists like yourself, top of the line equipment, editors and sound engineers. Where are the critical reviewers? Where is the interest from advertisers? I live in Europe and am very happy to be able to avoid a lot of the advertising when I listen to US-based podcasts, but would gladly support my favorite shows by subscribing. I supported Rough Translation with earmarked donations as well, and am devastated that it no longer exists. Someone has to figure out the business side of things in order to bring the best podcasts to ‘niche’ audiences.
Hi Gregory, can you post the link to "thoughtful read" link from Ben Brock? The one currently there in the newsletter is going to the TBH podcast instead -- which I plan to check out as well.
I think about this a lot and I really do think that Americans think everything not to do with the US of A is too “niche.”
Ben Brock’s article says it well. NPR stations are best equipped to do the best podcasting work, with professional voice journalists like yourself, top of the line equipment, editors and sound engineers. Where are the critical reviewers? Where is the interest from advertisers? I live in Europe and am very happy to be able to avoid a lot of the advertising when I listen to US-based podcasts, but would gladly support my favorite shows by subscribing. I supported Rough Translation with earmarked donations as well, and am devastated that it no longer exists. Someone has to figure out the business side of things in order to bring the best podcasts to ‘niche’ audiences.
How strange, an international podcast seems like the opposite of niche!
Hi Gregory, can you post the link to "thoughtful read" link from Ben Brock? The one currently there in the newsletter is going to the TBH podcast instead -- which I plan to check out as well.
Thank you Sally for that catch! Here it is https://www.niemanlab.org/2023/11/are-public-media-podcasts-facing-a-moneyball-moment/ I corrected the post as well.
Great, thanks!
Just an FYI - the link in the article for Ben Brock takes you to the 10 Min Bible (as does the link for the TMB)